A seminar is an event that provides a lot of value and insight to the people attending.
Whether it’s a training session, a company event, or a business seminar – these group sessions are necessary and essential. This is especially true for companies who want to boost employee morale or provide employees with opportunities to improve and develop themselves.
When organizing a business seminar, the goal should be to maximize the experience and bring the most value to all participants.
Below are 4 tips to help ensure the success of your next business seminar.
1. Hire a professional motivational speaker
If you want to fill your training room rental, one way is to hire a professional motivational speaker.
A professional motivational speaker’s name alone can help draw people in the business seminar. But, that’s not all they do. They also help you key in on important topics, add a fresh or different perspective, as well as drive certain points home. All these factors contribute to ensure that all participants retain as much information as possible.
2. Get a proper venue
If the business seminar is a large-scale event, then be sure to look out for a proper venue. If it’s smaller, then look for a suitable one that fits the scale.
As a good rule of thumb, list down all of the potential venues for your event in and around your area that has the right size. Then, slowly whittle down the list by considering other factors such as location, accessibility, and other amenities, as well as price.
3. Emphasize audience interaction
Participants feel more engaged and are more likely to remember information if they feel like they are part of the event.
One way to do that is to focus on audience interaction.
A business seminar, or pretty much like every other training program or workshop, should not feel like a lecture but more like an engaging discussion among peers.
The addition of games, roundtable discussions, as well as inviting speakers who are willing to throw the discussion back to the participants, can help with this.
4. Just keep on promoting
A business seminar is successful when people who attended it remember what was taught, and also, the number of people who participated in the event.
Using social media, emails, and putting up posters, as well as flyers, can help build excitement up for your business seminar. These can also spread the word so that more people can attend and gain some knowledge.
Keep all of these tips in mind, and your business seminar is sure to be a great success!
Some other things you can do is to hold a poll among attendees following the event to ask them what they have learnt or thought of the seminar. You can also reach out to them again after some time to hear from them how things taught during the seminar have made a difference in their lives.